The average activation number is 43.4 times a day.TikTok’s average engagement rate is 17.99%.The most followed individual on TikTok is Charli d’Amelio with over 112 million followers.Bella Poarch’s video lip-syncing “M to the B” was TikTok’s biggest viral video of 2020 with 520 million views and over 43 million likes.The #timewarpscan hashtag videos have been viewed over 14.3 billion times to date.The second most viewed content category is ‘Dance’ with 150.3 billion hashtag views.Entertainment content has accumulated 443.3 billion hashtag views collectively.The App Store has only generated 495.2 million downloads accounting for only 24.5% of the total TikTok installs.
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TikTok was the most downloaded app in 2020 with 850 million downloads.TikTok is available in 155 markets, in 75 languages.ByteDance’s collection of apps, including TikTok, has a total of over 1 billion monthly active users.90% of TikTok users visit the app more than once per day.TikTok users spend an average of 52 minutes per day on the app.
57% of TikTok users are female and 43% are male.Total Number of Monthly Active Users in the U.S.: Total Number of TikTok Downloads in 2021: